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Business Guide To Promotion Miller, Marlene Publisher:  Iris Communication Group, 1988. Year Published:  1988   Pages:  220pp   Price:  $19.95   ISBN:  0-945372-03-5 Book Type:  Handbooks/Manuals Resource Type:  Book Abstract:  This book has a wider scope than the title suggests: it is a useful guide for any group preparing materials for publication. A thorough reference book, it explains what the non-professional needs to know about type and typesetting, paper, and the printing process. The section of copywriting would be useful to non-profits, as are the sections on photography and illustration, and on design and art production. The chapter on producing a brochure is excellent. Topics Design Promotions Publicity

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